FOUNDER & CEO
LUBNA HAROUN
Lubna Haroun has developed an impeccable track record as a creative and motivated business leader, passionate about female empowerment and helping others realise their ambition to succeed.
Working with Expo 2020 since the bid stage over 10 years ago, and as the Vice President of Moment Makers - the department responsible for the headline talent guest group at Expo 2020, Lubna reported directly to the Director General HE Reem Al Hashimy.
In her role as Vice President of Moment Makers, she is the Creator & Executive Producer of the highly successful Infinite Nights show series, which garnered 70+ million views for the organisation, and was the highest contributor to the Expo 2020 virtual visitation. Lubna has executively produced bespoke shows for global and regional mega stars, including Coldplay, Alicia Keys, Black Eyed Peas, Kadim Al Sahir, Nancy Ajram and Ragheb Alama.
Inspired by global trends and a current world outlook of human solidarity, she has the ability to strategically develop results-driven experiences that form a rich portfolio of work.